{"id":39728,"date":"2026-08-05T06:57:23","date_gmt":"2026-08-05T06:57:23","guid":{"rendered":"https:\/\/www.sherdog.com\/news\/news\/MVP-details-longterm-plan-to-challenge-UFC-following-PFL-merger-202230"},"modified":"2026-08-05T06:57:23","modified_gmt":"2026-08-05T06:57:23","slug":"mvp-details-long-term-plan-to-challenge-ufc-following-pfl-merger","status":"publish","type":"post","link":"https:\/\/www.martialartskleinanzeigen.com\/videos\/mvp-details-long-term-plan-to-challenge-ufc-following-pfl-merger\/","title":{"rendered":"MVP details long-term plan to challenge UFC following PFL merger"},"content":{"rendered":"\n
<\/div>\n


\nMost Valuable Promotions<\/a> aims to become a long-term challenger
\nto the
\nUltimate Fighting Championship<\/a> after completing its merger with
\nthe
\nProfessional Fighters League<\/a>, combining live events, fighter
\npromotion and entertainment content under a single brand.<\/p>\n

Jake Paul’s MVP Reveals Ambitious Plan to Challenge UFC<\/h2>\n

MVP\u2019s merger with PFL represents one of the most significant recent
\ndevelopments in the professional mixed martial arts landscape. The
\ncombined company will operate under the MVP name and merge its
\npromotional and talent management operations with the PFL\u2019s event
\ninfrastructure and roster.<\/p>\n

\n

Advertisement<\/p>\n<\/div>\n

MVP co-founder Nakisa Bidarian and other executives spoke to
\nBusiness Insider<\/a> about how MVP plans to compete
\nwith the UFC.<\/p>\n

\u201cWe’re not going to overtake UFC in the near term,\u201d Bidarian said.
\n\u201cOver time, we want to chip away and hopefully create a Nike and
\nAdidas dynamic, a Pepsi and Coke dynamic, over the next seven to 10
\nyears.\u201d<\/p>\n

PFL CEO John Martin said the goal is to move beyond being only a
\nlive-events company and become a broader entertainment
\nplatform.<\/p>\n

\u201cIt’s a change in mindset to come from just being a live events
\ncompany with elite athletes to being a real content and
\nentertainment company,\u201d Martin said.<\/p>\n

Bidarian believes Jake Paul<\/a>\u2019s
\npopularity will be a key factor in MVP\u2019s efforts to grow its
\naudience and build new stars.<\/p>\n

\u201cHe’s not just a creator — he’s a combat sports entrepreneur and
\nfighter,\u201d Bidarian added. \u201cHe’s a unicorn asset when it comes to
\nbeing a fighter and a promoter at the same time. Jake is the best
\nengagement-getter in combat sports by a wide margin.\u201d <\/p>\n","protected":false},"excerpt":{"rendered":"

Most Valuable Promotions aims to become a long-term challenger to the Ultimate Fighting Championship after completing its merger with the Professional Fighters League, combining live events, fighter promotion and entertainment content under a single brand. Jake Paul’s MVP Reveals Ambitious Plan to Challenge UFC MVP\u2019s merger with PFL represents one of the most significant recent […]<\/p>\n","protected":false},"author":1,"featured_media":39729,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[150],"tags":[],"class_list":["post-39728","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-martial-arts-news"],"_links":{"self":[{"href":"https:\/\/www.martialartskleinanzeigen.com\/videos\/wp-json\/wp\/v2\/posts\/39728","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.martialartskleinanzeigen.com\/videos\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.martialartskleinanzeigen.com\/videos\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.martialartskleinanzeigen.com\/videos\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.martialartskleinanzeigen.com\/videos\/wp-json\/wp\/v2\/comments?post=39728"}],"version-history":[{"count":0,"href":"https:\/\/www.martialartskleinanzeigen.com\/videos\/wp-json\/wp\/v2\/posts\/39728\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.martialartskleinanzeigen.com\/videos\/wp-json\/wp\/v2\/media\/39729"}],"wp:attachment":[{"href":"https:\/\/www.martialartskleinanzeigen.com\/videos\/wp-json\/wp\/v2\/media?parent=39728"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.martialartskleinanzeigen.com\/videos\/wp-json\/wp\/v2\/categories?post=39728"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.martialartskleinanzeigen.com\/videos\/wp-json\/wp\/v2\/tags?post=39728"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}