As a result of a partnership with Meta, the promotion’s home venue in Las Vegas will now be known as the Meta Apex for the next five years. UFC CEO Dana White announced the rebranding via social media on Monday.
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“So as we go into the new year, the home of Contender Series, the home of some [UFC] Fight Nights, the home of Zuffa Boxing, UFC BJJ will now be called the Meta Apex,” White said on Instagram. “We’ve done a five-year deal with Meta.“So welcome to the new Meta Apex.”
White was elected to the Meta board of directors in 2025. One of the largest information technology companies in the U.S., Meta owns Facebook, Instagram, WhatsApp and Threads, among other things. Meta CEO Mark Zuckerberg is an avid MMA fan and consistent jiu-jitsu practitioner.
A New ExperienceAccording to a release, “Meta branding will be integrated throughout the facility. UFC and Meta will also work together to create interactive exper…
